Shaping an engaging social presence for Cottonking

Cottonking has an extensive loyalty from its traditional buyer base. But the brand sought to engage with the next-gen buyer in the digital space. At Setu, we leveraged the existing strengths of the brand, primarily its 100% cotton promise, and added a sense of fashion to the overall social media presence. Styling tips, promoting the brand’s collections, influencer collaborations and contests, the social media content had it all.

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Creating the complete digital footprint of Angriya - India’s first cruise liner
Real Estate
Enriching Ravetkar Group’s digital connect through content & website